What do I get?

• During this 18-week Digital Content and Copywriting course you will learn how to: 1. Generate creative ideas You will master the methods of generating ideas to create a visual concept. You will learn to find inspiration in everything that surrounds you. 2. Create graphic content and write texts You will learn to identify harmonious combinations of colours and fonts to create quality content. Copywriting skills will help you write engaging texts. 3. Organise photo and video content shoots You will be able to organise all stages of a shoot, from drafting a script and choosing references to editing and selecting materials for publication. 4. Analyse your content performance You will learn to use the data about views, likes and clicks to understand how effectively your content drives promotion. How are classes delivered? The eLearning platform. As soon as your course starts you'll get access to the educational platform where you will find your study materials. You will also be able to communicate with tutors and other learners in your class. Virtual classes. You do virtual face-to-face training with a tutor in a small group. You ask questions and get answers. Training is also available in the recording if you miss the class but the live participation stimulates your progress. Home tasks. During your course, you will get practical and written tasks to complete outside of the scheduled lessons (home study). Our expert tutors will check your work and give you regular feedback, which will go towards your accredited certification. Community. We keep our students constantly motivated by providing them with regular feedback and a direct channel of communication with each other and our practising experts. Live tutors share professional up-to-date information and will help you keep on track to complete your qualification with confidence.

What do I need?

• Who is this course for? This Digital Content and Copywriting online course is for beginner, intermediate and advanced levels to improve or refresh their skills and knowledge. You can study remotely at your convenience with all benefits of online learning such as live sessions, networking and full teacher support. Requirements You can take this online course through your smartphone or a laptop/PC Stable access to the Internet Preinstalled The Zoom app It would be useful to install in advance such tools and apps as Excel or Google Docs, Adobe Photoshop, Canva, VSCO, Snapseed.