Mindworx Academy
Behavioural Economics & Psychology in Marketing Masterclass
This Masterclass shows how to employ consumer psychology and behavioral economics research to enhance conversions. You'll learn how to apply 24 psychological principles to advertisements, landing pages, emails, and more.
Remember it's important you research your options before selecting a course. Late payments may result in fees and could negatively impact your credit file.
What will you
Here's what Mindworx Academy say about their course...
Analyse the decision-making context
You will be taught about the most common mistakes marketers make when they approach a project.
Drivers of behavior
Learn powerful, scientifically proven behavioral tools which will enable you to change the behavior, decisions of your customer.
Choice architecture
Learn one of the most powerful ways to shape the behavior of your customer — changing choice architecture.
Perception of price and product
We'll discuss why people don't know how much they're willing to pay for goods and services.
Test and iterate
The last letter of ADAPT describes the final step in designing effective solutions.
Case studies
At this point you’ll have learned all the powerful behavioral principles and will have mastered the ADAPT framework.
What do I get?
What do I need?
Knoma’s Take
Mindworx Academy offer a flagship masterclass that dives into the insights of over 4 decades of research in consumer psychology and behavioural economics to help people gain the skills to increase conversions.
CTO Knoma
CAREER CHANGER | 2020 - 2021
Now
Software Developer
Previously
Chef
What does the course cost?
Repay over 11 months or more
Repayment period (months)
Learn for 10 payments of
/ month
Pay 0% interest
Representative example
/ month
Course cost: £1,200
Repayment period: 24 months
Interest rate: 12%
Interest paid: £147.48
This interest rate is personalised to your specific circumstances
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